Blog Promotion Tips by Darren Rowse
Posted by Alex | Filed under Blogging, General
I’ve discovered a great blog. Problogger is written by Darren Rowse and has many great articles and tips for anyone who blogs and is serious about making some money out of the blogging life style.
I’ve just been reading through some of his Blog quick tips and its just full of some great ideas and advice.
Well worth adding to your Feed Reader.
Are you being Googled ?
Posted by Alex | Filed under General, Google
Found an interesting article on SEOPedia regarding that warns about how information you post online could have a detrimental effect on you.
Personally I’m quite happy that people are Googling my name. Google Analytics shows that 10 people have visited this site using my name in Google. I know Alex Cooper is a very common name, but who knows. Maybe they were looking for me..
Wearing a white hat in SEO
Posted by Alex | Filed under General, Google, MSN, Search Engine Optimisation (SEO), Yahoo!
SEO is often regarding as a bit of a black art. There is a belief that you need an in-depth technical understanding of web design and Search Engine Algorithms in order to get your site ranked under relevant terms for your website, blog or business. Thankfully for for those of use that aren’t uber SEO geeks - this simply isn’t the case.
However. There is another way to get ranked on search engines. By backward engineering and deciphering how the search engines work you can manipulate your ranking in order to achieve good results under certain terms. These methods are Black Hat. Googles Webmasters guidelines states :
Webmasters who spend their energies upholding the spirit of the basic principles will provide a much better user experience and subsequently enjoy better ranking than those who spend their time looking for loopholes they can exploit.
A post on Seoroundtable talks about different shades of SEO consultants :
Dark inky black, Charcoal, Dark gray, Slate gray, Gray, Light gray, Off-white, White, and Luminescent pearly white.
At 1upSearch we always where Luminescent Pearly White hats when carrying out SEO work. As our primary objective when working with clients is always to improve the number of visitor conversions - and the only to achieve that is by making sure that a given page is the most focused and on-message that it can be. Ensuring it has just the right combination of keywords, title, links, and so on, is really at its base simply a matter of making that page the best web page it can possibly be. The page that will rank the best in the search engines is also the page that will make the most sense to the human visitor.
The Dark Arts may pay in the short term but for long term success concentrate on making your website the best it can be.
