Top PPC Spenders in the UK

Posted by Alex | Filed under General, Google, Google Adwords, Internet Marketing

So i’ve got this neat tool now - SpyFu - that allows me to do all kinds of competetor research for my clients. I’m not too sure how it gets its data, but checking the results against accounts in my client centre the figures are pretty accurate. Once i’ve used it a bit longer i’ll post more details, for now here’s the top UK Spenders..

(this is daily budget)

1 booking.com £74894.43
2 moneysupermarket.com £66809.54
3 mercedes-benz.co.uk 345072.96
4 google.co.uk £43123.04
5 firstchoice.co.uk £42426.13
6 ebay.co.uk £42387.4
7 dell.com £38347.15
8 churchill.com £32720.67
9 expedia.co.uk £32065.91
10 t-mobile.co.uk £31331.71
11 lastminute.com £29458
12 sky.com £28484.73
13 thomson.co.uk £28009.02
14 woolwich.co.uk £27451.38
15 johnlewis.com £26041.44
16 primebuy.co.uk £24786.95
17 virginmedia.com £24602.56
18 firstplus.co.uk £24459.23
19 hilton.co.uk £24441.53
20 travelsupermarket.com £24132.22
21 hotels.com £23753.84
22 o2.co.uk £23580.5
23 myvouchercodes.co.uk £22896.21
24 tesco.com £22793.91
25 vistaprint.co.uk £22616.2

Hmm, Interesting eh..

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Read more | Comments (0) | July 10th, 2008

Man, another new Wordpress theme.

Posted by Alex | Filed under General

Yep, I’ve changed the theme again. I saw this one and just couldn’t leave it on that server - I had to download and install. I love it !

I’m also gonna change the direction of the blog slightly by covering way more subjects. I thought about a second blog, but I can’t be doing with the admin. So from now on expect more random posts and thoughts along with the usual Internet Marketing related ramblings…

Also, you’ll notice the ads are gone. For now anyway, they made the site look a bit tacky and I don’t have enough traffic to justify them just yet..

Hope you like the new look.

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Read more | Comments (1) | July 7th, 2008

New AdWords Editor Released

Posted by Alex | Filed under General

Well at last, Google has released version 6.0 of AdWords editor. This is great news !

Those of your familiar with AdWords editor will no doubt be aware that Google have been improving AdWords quicker than they’ve been improving AdWords editor. This has meant that AdWords Editor has become buggy as its unable to support the new features being frequently implemented by Google.

This includes things like :

Placement Targeting
CPC Content Bids

These things are now all compatible with AdWords editor. Download your copy at Google..

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Read more | Comments (0) | June 10th, 2008

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