Google Website Optimizer (Optimiser) - Great Landings !

Google have launched a new tool that allows you to effectively split test your Landing Pages. This is great news as it will allow website owners to accurately measure…

Guide to Google Adwords – Best Practices Part 3

Welcome to Part 3 of my Guide to Google Adwords. I finally managed to find some time to write this part. In part two we talked about keyword research, now we move on to Adwords Advert design…

Adwords Best Practices # 2

One of the most important components of your Adwords Campaign is the keyword lists your use to promote your ads. Your keyword list is going to give you the power over your competition and…