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		<title>Top PPC Spenders in the UK</title>
		<link>http://www.alexdigital.com/top-ppc-spenders-in-the-uk/</link>
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		<pubDate>Thu, 10 Jul 2008 22:17:36 +0000</pubDate>
		<dc:creator>Alex</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SpyFu]]></category>

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		<description><![CDATA[So i&#8217;ve got this neat tool now &#8211; SpyFu &#8211; that allows me to do all kinds of competetor research for my clients. I&#8217;m not too sure how it gets its data, but checking the results against accounts in my client centre the figures are pretty accurate. Once i&#8217;ve used it a bit longer i&#8217;ll [...]]]></description>
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		<title>New AdWords Editor Released</title>
		<link>http://www.alexdigital.com/new-adwords-editor-released/</link>
		<comments>http://www.alexdigital.com/new-adwords-editor-released/#comments</comments>
		<pubDate>Tue, 10 Jun 2008 10:04:05 +0000</pubDate>
		<dc:creator>Alex</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[Well at last, Google has released version 6.0 of AdWords editor. This is great news ! Those of your familiar with AdWords editor will no doubt be aware that Google have been improving AdWords quicker than they&#8217;ve been improving AdWords editor. This has meant that AdWords Editor has become buggy as its unable to support [...]]]></description>
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		<title>Example Landing Pages</title>
		<link>http://www.alexdigital.com/example-landing-pages/</link>
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		<pubDate>Wed, 09 Jan 2008 23:37:40 +0000</pubDate>
		<dc:creator>Alex</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[As i&#8217;ve mentioned before bespoke landing page can really improve conversion. Everything that the visitor needs should be on the page so.. Headline that matches Keyword / Ad Text Encouraging, Friendly copy, again related to the search they carried out. Some quotes/testimonials from clients An easy and clear form offering something in return for the [...]]]></description>
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		<title>&#8220;Don&#8217;t Bother with Phrase and Exact Matching&#8221;</title>
		<link>http://www.alexdigital.com/google-says-dont-bother-with-phrase-and-exact-matching/</link>
		<comments>http://www.alexdigital.com/google-says-dont-bother-with-phrase-and-exact-matching/#comments</comments>
		<pubDate>Tue, 09 Oct 2007 11:11:22 +0000</pubDate>
		<dc:creator>Alex</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.alexdigital.com/google-says-dont-bother-with-phrase-and-exact-matching/</guid>
		<description><![CDATA[Last Friday I was over at Google talking about AdWords etc &#8211; I even got a t-shirt &#8211; But anyway.. We got talking about different keyword match types, Phrase &#8220;&#8221; and Exact [] as we always add all type to our campaigns. Google informed us that the best way to get maximum volume of traffic [...]]]></description>
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		<title>What is a Widget ??</title>
		<link>http://www.alexdigital.com/what-is-a-widget/</link>
		<comments>http://www.alexdigital.com/what-is-a-widget/#comments</comments>
		<pubDate>Sun, 30 Sep 2007 22:27:50 +0000</pubDate>
		<dc:creator>Alex</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Widget]]></category>

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		<description><![CDATA[Its advertising UPS's new Widget. 

But what's a Widget???   

I've heard a number of key people in the industry define a widget and they all have slightly different ideas of what widgets are..]]></description>
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