I’m often asked :

How do you reduce spend on Google Adwords?

Improving Click Through Rate usually can have a dramatic effect on your Cost Per Click which in turn reduces your overall spend. Here’s an example one of our customers Adwords campaigns.

The First campaign is the original campaign before 1upSearch.

The Second shows the new 1upSearch designed campaign.

The difference is obvious - 6x more clicks for the same money..

Click through rate can be increased in a number of ways. At my company, 1upSearch, have developed a Seven Step Adwords methodology that has a proven track record of turning Google AdWords in to profit centres by improving CTR. I’ll be posting this method exclusively on alexdigital.com soon so make sure you keep up-to-date with RSS.

If you want help right NOW with your Google Adwords Account contact me for a Free Google Adwords Account Evaluation.

Posted on January 15th, 2007 by Alex
Filed under: Articles, General, Google Adwords, Internet Marketing